Upgrades to add Mobile / Responsive Website Capabilities
Most of our clients will be aware that there is pressure on all website owners to improve the appearance, performance and usability of their websites for visitors with mobile devices, particularly Mobile Phones. For many web sites, visitor numbers using Mobiles or Tablets are now up to 30% and growing so giving those people the best experience possible is important.
Search Engines such as Google are steadily moving towards giving more and more preference to Mobile-capable websites and before long websites without Mobile capability will be at a considerable disadvantage in Search Results compared to the competition with Mobile capable websites.
A Mobile-capable website has features that make viewing and navigation around the site easier for viewers with Mobile Phones, which can mean that a website may need to present its information quite differently to a mobile phone user, depending on the page content.
There are various solutions to the problem of adding Mobile capability, many of which involve considerable extra work and expense to set up and then considerable extra work and extra cost to maintain regularly. Some solutions involve different websites for mobile (e.g. m.yourdomain.com.au) which dilutes the web presence of the business by spreading content across two versions of the website. Our solution minimises as many conversion and maintenance issues and costs as possible.